Project Info
- Clients:Boutique Creative Agency
- Services:Content Repurposing & Distribution Strategy
- Date:March 2025
- Category:Digital Marketing
- Location:Remote / UK
“We Had Great Content — But No One Saw It”
This boutique agency had a strong voice and brilliant content — but they were publishing it to crickets. Their message was valuable, but it wasn’t reaching the right people, at the right time, or in the right formats. They were exhausted by low engagement and unsure how to fix it.
- +280% platform reach within 6 weeks
- 4x more engagement on LinkedIn
- Two short-form video clips reached over 10k organic views
The Challenge
The team was creating long-form videos, articles, and posts — but these sat quietly on their website and YouTube channel. They lacked a system to reformat and distribute that content, and had no clear strategy to get eyes on it. Social media felt like a waste of effort.
What We Did
- Audited and selected high-potential content from their archive
- Repurposed long-form material into short-form posts and clips
- Built a weekly content engine tailored to LinkedIn and Instagram
- Designed custom templates and publishing system
- Developed a content calendar synced to their launch and campaign schedule
The Transformation
Within a month, their dormant content turned into a vibrant pipeline of visibility and inbound engagement. Their brand voice now showed up across channels with clarity and confidence — without requiring their team to burn out. The agency began attracting attention from ideal clients and collaborators directly through their content.
Client Quote
"We finally feel like our voice is getting heard — and we’re not yelling into the void anymore. This strategy changed everything."
Results & Metrics
By implementing a streamlined repurposing system, the agency was able to multiply their impact without multiplying their workload:
- +280% increase in platform reach across 3 channels
- 4x more engagement on LinkedIn posts
- Two short-form videos exceeded 10,000 organic views each
- 3 qualified client inquiries within 30 days of relaunch